Tag Archives | Al Gore

How to Use Storytelling to Persuade an Audience

I’ve just started work on a new presentation (about Parenting Generation LIVE, the kids who are growing up with always on technology), which reminded me of my favorite resource for presentation development: Duarte. If you’ve not picked up Nancy Duarte’s excellent book Slide:ology, I urge you to get it right away. (The team at Duarte helped create Al Gore’s award-winning presentation, An Inconvenient Truth.)

Nancy has analyzed many presentations and identified the best method of storytelling to influence and change opinion. It’s all very scientific, and her discussion at TEDx (below) is worth watching. A good way to spent 20 minutes on a chilly Fall Friday! Enjoy!

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